Um profissional de marketing com visões tradicionais sobre o amor e o casamento tenta construir uma relação com a diretora-executiva de uma empresa de brinquedos eróticos que tem valores completamente diferentes.
Conservative marketer Yeon-su takes on a former blind date as a new client.
Marketer Yeon-su clashes with her new client, Dal.
A heated argument over love leads to an unexpected move by Dal, leaving a confused Yeon-su reeling.
Yeon-su's event idea takes shape. Meanwhile, Dal shocks her family with an overly blunt remark.
Despite rejecting her date offer, Dal bonds with Yeon-su on assignment -- right as Ji-o drops a surprise confession.
While running a pop-up store in Busan, Yeon-su is forced to confront her true feelings for Dal once and for all.